Discover What Makes Heineken® The World’s No.1 International Premium Beer At TREC, as they showcase Heineken: More Behind the Star.
There are many stories behind how Heineken® has become the premium global beer it is today. In the latest campaign, “There’s More behind the Star”, the brand reveals secrets of the beer, its rich heritage and Heineken®’s unparalleled international footprint that has ensured its signature crisp and refreshing taste is enjoyed by consumers across 192 countries every day.
To enhance the pleasure of enjoying a perfect Heineken®, the brand developed its own perfect pour process to ensure the best drinking experience is enjoyed by consumers. Join them for an exclusive 4-day only event to Discover What’s More Behind The Star at Heineken®’s star experience and pour your own perfect pint!
Date: 23rd – 26th August 2017
Time: 9.00PM – 1.00AM
Venue: TREC, KL